Hi! I'm Alex!

(aka pocketgranola)Outdoor Photographer / Adventure Creator

Well, you've made it this far I assume you want to hear a bit about me!
Hey, I’m Alex — a 28-year-old photographer, backpacker, and storyteller currently based in Sacramento, California but also gearing up to solo backpack Europe. You can throw in aspiring van-lifer there as well (the van build is taking longer than anticipated, ok...)  I create visual content that blends untamed adventure with authentic and distinctly human lifestyle moments. Whether I’m chasing alpine sunrises, camping on coastlines, or capturing the stillness of a foggy forest, I bring the outdoors to life through powerful storytelling thru a variety of mediums.
I’m passionate about sustainability, community-driven brands, and gear that actually performs in the field!
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So why should you care? Well I think you and I are a great fit! Your gear, my camera. Your product, my story. Our collaboration, our success! You get the point.
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Just so we can get to know each other a bit more here are some of my metrics (last month snapshot):
Instagram (@pocket.granola):
Followers: ~8-9K
Views: 442.2K
Interactions: 41.1k
New followers: 647
Demographics: 
42.4% Men, 57.6% Women
65% from the United States
~5% from Canada and the UK
Age:
13-17 : 3.9%
18-24: 33.4%
25-34: 46.4%
35-44: 9.8%
45-54: 3.7%

I have very similar distributions and stats on Tik Tok (@pocketgranola), just at a smaller scale (~800 followers).
I have had success on both platforms with a couple of videos reaching over a million views on Instagram and a number of videos over 10K on Tik Tok with one video approaching 100k. 
Engagement rate hovers in the 10% range.
I also have a Substack (@pocketgranola) that I hope to grow but that is in the infant stage of audience development.
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So now that you know about me, what can we do together?
Here are a range of services I can offer you as a brand:
- Professional Photography (product-in-use, lifestyle, landscape, etc)
- Short-form video(Reels or tiktoks. Field-testing, gear reviews, product storytelling, etc)
- UGC, Brand features, Brand ambassadorship, Campaign partnerships, etc.

Compensation on my end would on a per assignment basis and would be dependent upon scope and deliverables.
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 It all sounds like a good deal right? A match made in heaven if you ask me! 
I want to leave you with one last train of thought. I am fairly new in this industry but I will say I am deeply confident in my talent, my vision and my potential. I am eager to showcase all of that by creating compelling and rich content with you to push your brand forward. 
Thanks for being here!

Your new favorite content creator,
Alex



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